Overview
Studio Perich grows out of the same purpose that guides my career, which is to connect organizations and global citizens by translating contexts and building reputations. It is through the studio that I take on contract projects, with the communication I practiced at the companies and institutions where I worked.
An organization speaks at once to the press, to customers, employees and members, to the international market and to those who follow it on social media. Each audience calls for its own language, and reputation forms from the whole. The studio works on that whole, linking what the organization has already said, the moment it is in and where it wants to go into a single narrative.
This view comes from areas I often led at the same time. At Volvo Group Latin America, I worked in corporate communication and press relations; at Clube Curitibano, in institutional, editorial and entertainment communication; at Copini Group, in communication for a food importer and distributor with a procurement operation in the United States, using AI as a production method. My International Business Management training in Liverpool and my advanced English complete the perspective on global contexts.
Photography, where I started in 2019, remains one of the studio's tools, alongside writing, scripting and audiovisual production.